Senior Performance Marketing Manager
georgia

POSITION

We are looking for a Senior Performance Marketing Manager who will be responsible for developing the distribution marketing strategies that target specific channels to promote our services 

The Innovecs Channel Marketing Manager will collaborate with the ABM, Portfolio Marketing, and Content Marketing Team to create marketing programs, coordinate campaigns with marketing teams, and analyze competitor behavior to optimize our distribution strategies. Ensuring successful planning, execution, and optimization for key traffic KPIs via paid, organic & own media channels. The performance marketing manager will lead a team of distribution specialists to generate brand awareness, and inbound, and outbound leads.

 

REQUIREMENTS

    • You have prior experience in a similar role as well as experience building effective multi-channel B2B distribution marketing strategies, affiliate marketing, PPC campaigns, Paid Social, SEO, Organic Social Media, Email Marketing and other digital channels
    • You are a creative, open minded and curious problem solver with a strong sense for analytics and relevant experience with vendor tools like Google Ads, ABM Tools (Influ2, Rollworks, Demandbase, etc), LinkedIn or other state-of-the-art digital marketing & tracking tools
    • You are experienced with audience targeting, dynamic creative optimization, conversion rate optimization, A/B testing
    • You have profound experience in paid and organic customer acquisition strategies - acknowledging the need for quality, not only the number of leads
    • You understand how to leverage data, KPI and consumer behaviour trends to drive actionable insights & recommendations
    • You have a growth mindset and keep up-to-date with the trends in the space
    • You have excellent presentation, influencing and negotiation skills and can take complex concepts and simplify for the executive team
    • Team-spirit is important to you - you enjoy working in a diverse, inclusive and international team
    • Ensure an environment that supports creativity and innovation
    • Native Level verbal and written skills in English

 

 RESPONSIBILITIES

    • Create and execute a strong performance distribution strategy and execution plan
    • Plan, implement, measure and optimize demand capturing & generation programs to drive brand awareness and inbound revenue generation
    • Manage own budgets and revenue goals to meet our growth targets
    • Work closely together with your brand, content, and digital marketing colleagues to develop outstanding content and campaigns, which our customers and prospects love
    • Identifying and test new channels to continue to meet or exceed established critical metrics
    • Partner with cross-functional stakeholders to understand business challenges and translate those into insights and performance driving marketing programs
    • Work closely with the management and your Innovecs colleagues to share funnel conversion improvement ideas, feedback & present results
    • Manage a small team of distribution specialists 

 

ABOUT INNOVECS

Innovecs is a global digital transformation tech company with presence in the U.S., Europe, UK, Australia, LATAM, and Israel. With 10 years on the market and 850+ team members, we focus on long-term cooperation with our people providing them with the opportunity to learn, grow, develop, and stand out not only in their profession but also outside of it. We are one of the fastest-growing private companies in America by Inc. 5000, and on the list of 100 Best Global Outsourcing Providers by IAOP, have TikTok with over 10m views, and 10+ lifestyle communities by interests. Get on board and unlock your potential with us!

 

WHAT WILL YOU GET

    • Attractive compensation pegged to the U.S. dollar with full benefits package
    • Modern hardware setup
    • Individual development plan, career coaching, and Mentorship Program
    • Investment in your professional growth: workshops, webinars, training platform, and edutainment events
    • Global certification preparation program (AWS, ISTQB, Unity, Scrum, etc.), and comprehensive online courses on Udemy, Educative, Pluralsight, edX
    • Flexible working mode in hybrid teams with high-skilled peers
    • Opportunity to work from home or from anywhere with our Relocation Support Program
    • Open-door culture, simplified processes, transparent communication, and top management at a handshake distance
    • Private health insurance, paid maternity/paternity leave, sick leaves, vacation, and holidays
    • Online workouts with fitness coaches & community enrollment in activities such as esports, yoga, chess, mindfulness, etc.
    • English classes and public speaking club to boost your language and presenting skills
    • Virtual team buildings, social activities and occasional gifts to celebrate Innovecs lifestyle

      Here at Innovecs, we promote equal opportunities and embrace diversity in our teams in terms of work experience, area of expertise, culture, religion, gender, and ethnicity. We are committed to building a tight-knit, team tradition-loving community that represents a variety of backgrounds, perspectives, and skills

There are no limitations, no barriers when the right people are on your way — apply for the vacancy and succeed with us!

 

Mariia Platonenko,
Talent Sourcing Lead
Надіслати резюме

    Порекомендуй друга
    Надсилай контакти друга, якому ця вакансія може бути цікавою.
    Заповни рекомендаційну форму

      Порекомендуй друга
      Поділитися вакансією
      Don't See Your Dream Job?